18th Asia-Pacific Forum for Graduate Students' Research in Tourism - Daejeon, South Korea

Catherine GERMIER-HAMEL, Founder & CEO of Millennium Destinations attended as Panelist the 18th Asia Pacific Forum for Graduate Students Research in Tourism (APF), which took place at Sol International School - Woosong University in Daejeon, South Korea, on June 21 to 23, 2019. 

The Forum was co-organized with the School of Hotel and Tourism Management at Hong Kong Polytechnic University, and included three general sessions; 
1. Sustainability in Hospitality & Tourism Industry,
2. Travel Industry in Asia Pacific Region Trends and Developments, and 
3. Hospitality & Tourism Education in the 4th Industrial Revolution Era. 

Catherine GERMIER-HAMEL was a Panelist of session 2, moderated by Dr. Richard Johnson, Dean, SIS/Woosong, together with Dr. Mario Hardy, CEO of the Pacific Asia Travel Association (PATA) and Dr. Jin, Hong-Seok, Chairman of the Korea MICE Convergence Leaders Forum. She particularly insisted on sustainability as a value added to tourism and hospitality, as well as the necessity to secure loyalty not only from visitors and guests, but also from employees. Finally she reminded that sustainable tourism was about promoting quality over quantity, or value over volume.